Actual Innovation Returns

Continuing with rehashing interesting innovation research check out these conclusions: (I quote directly): Total market returns to an innovation project are $643 million, substantially greater than $49, the returns to an average event in the innovation project. Of three sets of activities of innovation (setup, development, and market), returns to the development activities are consistently […]

Innovation by the numbers

Here at Spigit, our company is run on a quarterly sales cycle, as are most American-headquartered organisations. The quarterly cycle causes us some disconnects here in Europe where things don’t run in quite the same sort of way, but they do create urgency and an imperative to deliver results. This morning, as I was having […]

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