Interesting 5 via Toronto

Over the last week, I spent time in Toronto, where I came across these 5 items I felt interesting enough to post… and comment on:

EasyJet Founder set to Launch EasyJet Competitor

I’m inclined to think that whatever Stelios launches next will benefit from all the stuff he learned with EasyJet, and yet will be able to start afresh, avoiding whatever baggage EasyJet has to lug around as a result of its mistakes along the way.

Stelios faces what is typical for any large business that has grown big enough that it gets stuck in it’s ways: the accumulation of baggage that destroys agility in whatever competence is core business.

it is interesting that he’s starting a competitive airline. Most companies try things (which mostly don’t work) like brands inside brands, skunkworks, and corporate venture funds.

This is a plan which might come off. Of course, it is a plan which hardly has the acquiescence of the EasyJet board…

Facebook’s business model

The desire for privacy is strong; vanity is stronger.

IT Doesn’t Matter” luminary Nick Carr sums up the Facebook changes in a pithy fashion. His comments reflect a key theme in my new book Sidestep And Twist: you need to build products that get better for people the more they’re used. In this case, Facebook has increased the Observability network effect… one of 5 network effects I describe as the key to new sources of competitive advantage.

Four Reasons Every Brand should Explore Gamification Strategies

1. Consumers Want it. 2. Social Media Enhances it. 3. Gamification vendors enable it. 4.Early Starters have proven it

It is unfortunate that now, everyone thinks gamification (horrible word) is appropriate for every single application that has ever been dreamed of. The point is this: why complicate applications for which there is already an intrinsic motivation with game junk? I mean, the motivation for me to put my expense claim in is pretty simple, and I don’t exactly think that “levelling up” because i’ve spent more than anyone else or submitted more often than anyone else is exactly the behaviour companies need to encourage.

Droning on for a date with destiny

Meanwhile, from Chris Anderson’s DIYDrones site, I give you the awesome Dehogaflierthermal-vision pig hunter, aka: “We now have our very own predator drone”

Another point from Sidestep and Twist is traditional means for protecting competetive advantages – namely patents, copyrights and trade secrets – are losing their effectiveness. What is the ultimate trade secret? Yes, it is military technological advantages, where not only are the secrets protected by being kept quiet, there are whole government agencies dedicated to shutting you up if you discover anything. Yet… we see crowds of amateur drone builders making the equivalent of a state-of-the art unmanned aerial weapon.

It is, indeed, time to rethink what makes our products and services stand out in the long term.

Apple Devices Dominate Airport Wifi 

For mobile devices, that means that Apple products make up a whopping 83.1 percent of all of the connections to Boingo’s hotspots. Android? It’s taking a very small back seat to iOS at 11.5 percent.

I don’t really get this. What does it really say? That android users are too cheap to connect when travelling? If so, that does not bode well for the platform, no matter what market share it is achieving. I think it must, instead, be a misinformation conspiracy by Apple, and I am sure that everyone who uses Android must certainly agree with me…

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